๊ณต์ง€ ๐Ÿ“ข ์ œ7ํšŒ ์„œ์šธ์•„ํ”„๋ฆฌ์นดํŽ˜์Šคํ‹ฐ๋ฒŒ ์„ค๋ฌธ์กฐ์‚ฌ ๊ฒฐ๊ณผ ๊ณต๊ฐœ! [ 7th Seoul Africa Festival Survey Results! ]

2025-02-06
์กฐํšŒ์ˆ˜ 129

์ œ7ํšŒ ์„œ์šธ์•„ํ”„๋ฆฌ์นดํŽ˜์Šคํ‹ฐ๋ฒŒ ์„ค๋ฌธ์กฐ์‚ฌ ๊ฒฐ๊ณผ ๊ณต๊ฐœ!

7th Seoul Africa Festival Survey Results!






๐Ÿ“Œ ์กฐ์‚ฌ ๋Œ€์ƒ | Survey Participants

  • ์ž์›๋ด‰์‚ฌ์ž, AFTA ์ฐธ๊ฐ€์ž, ๋ถ€์Šค/์ฒดํ—˜ ์ฐธ๊ฐ€์ž, ์ผ๋ฐ˜ ์ฐธ๊ฐ€์ž
  • Volunteers, AFTA Participants, Booth/Experience Participants, General Attendees


๐Ÿ“† ์‘๋‹ต ๊ธฐ๊ฐ„ | Response Period

  • 2024๋…„ 10์›” 12์ผ ~ 10์›” 19์ผ
  • October 12 – October 19, 2024


๐Ÿ“Š ์œ ํšจ ์‘๋‹ต ์ˆ˜ | Valid Responses
  • 211 ๊ฐœ responses


๐ŸŒŸ ๋งŒ์กฑ๋„ | Satisfaction Rate

[  92%  ]





 Summary


๐Ÿ’ก ์ฃผ์š” ํ”ผ๋“œ๋ฐฑ | Key Feedback


โœ” ์‹œ์„ค ๋ฐ ๊ณต๊ฐ„ ๊ฐœ์„  ํ•„์š” | Need for better facilities and space

โœ” ์†Œํ†ต ๋ฐ ์ •๋ณด ์ „๋‹ฌ ์ฑ„๋„ ๊ฐœ์„  ํ•„์š” | Improved communication and information channels

โœ” ์‚ฌ์ „ ํ™๋ณด ๊ฐœ์„  ํ•„์š” | Better pre-event promotion




๐Ÿš€ ์ฃผ์š” ๊ฐœ์„  ๋ฐฉํ–ฅ ๋ฐ ํ›„์† ์ œ์•ˆ | Key Improvement Directions


๐Ÿ”น ์ฐธ๊ฐ€์ž ๊ฒฝํ—˜ ๊ฐ•ํ™” | Enhancing Attendee Experience
  • ์‚ฌ์ „ ํ™๋ณด ํ™•๋Œ€, ํ”„๋กœ๊ทธ๋žจ ๋ฐ ๋ถ€์Šค ๋‹ค์–‘ํ™”, ๋””์ง€ํ„ธ ์•ˆ๋‚ด ์‹œ์Šคํ…œ
  • Expanding pre-event promotion, diversifying programs & booths, introducing a digital information system


๐Ÿ”น ์ž์›๋ด‰์‚ฌ์ž ๋งŒ์กฑ ์ œ๊ณ  | Improving Volunteer Experience
  • ์†Œํ†ต ์ฒด๊ณ„ ๊ฐ•ํ™”, ์ „์šฉ ํœด์‹ ๊ณต๊ฐ„ ์ œ๊ณต
  • Strengthening communication system, providing dedicated rest areas


๐Ÿ”น Asia Africa Talent Award ๋ฐ ๋‹จ์ฒด ์ง€์› ๊ฐ•ํ™” | Strengthening AFTA & Group Support
  • ์‹ฌ์‚ฌ ํˆฌ๋ช…์„ฑ, ๋„คํŠธ์›Œํ‚น ํ”Œ๋žซํผ ๊ตฌ์ถ•
  • Ensuring transparent judging, establishing a networking platform


๐Ÿ”น ๋ถ€์Šค ์ตœ์ ํ™” | Booth Optimization
  • ๊ณต๊ฐ„ ํ™•์ถฉ, ๋™์„  ์ตœ์ ํ™”
  • Expanding space, optimizing traffic flow







์„ค๋ฌธ์กฐ์‚ฌ ์ƒ์„ธ

Details


l.  ์ž์›๋ด‰์‚ฌ

Volunteer Feedback


๐Ÿ’› ์ž์›๋ด‰์‚ฌ์ž ๊ฒฝํ—˜ | Volunteer Experience
  • ์ž์›๋ด‰์‚ฌ์ž๋“ค์€ ๊ต๋ฅ˜, ๊ณต์—ฐ ๊ด€๋žŒ, ๋ฌธํ™” ์ฒดํ—˜ ์—์„œ ๋†’์€ ๋งŒ์กฑ๋„๋ฅผ ๋ณด์ž„
  • Volunteers felt high social satisfaction through interactions, stage performances, and cultural experiences


๐Ÿ’ก ๊ธ์ •์  ์š”์†Œ | Positive Aspects

โœ” ์‚ฌ์ „ ๊ต์œก์ด ํ”„๋กœ๊ทธ๋žจ ์ดํ•ด๋„ ๋ฐ ํ™œ๋™ ๋งŒ์กฑ๋„๋ฅผ ๋†’์ด๋Š” ๋ฐ ๊ธฐ์—ฌ

โœ” Pre-event training improved understanding and satisfaction



โš  ๊ฐœ์„  ํ•„์š” ์‚ฌํ•ญ | Areas for Improvement


โŒ ๋ด‰์‚ฌ์ž-์šด์˜์ง„ ๊ฐ„ ์†Œํ†ต ๋ถ€์กฑ 

   → ๋ช…ํ™•ํ•œ ์—…๋ฌด ๋ถ„์žฅ์ด ํ•„์š” Lack of communication between volunteers and staff  → Need for clearer task allocation


โŒ ์‹์‚ฌ ๋ฐ ํœด์‹ ๊ณต๊ฐ„ ๋ถ€์กฑ

   → ์ „์šฉ ๊ณต๊ฐ„ ๋งˆ๋ จ ํ•„์š” Insufficient meal and rest areas→ Need for dedicated volunteer spaces






ll. AFTA  Participant Feedback

๐ŸŽญ ์ฐธ๊ฐ€์ž ๊ฒฝํ—˜ | AFTA Participant Experience
  • ๋ฌด๋Œ€ ๊ฒฝํ—˜, ๋„คํŠธ์›Œํ‚น, ๊ธ€๋กœ๋ฒŒ ๋ฌธํ™” ์ฒดํ—˜ ๊ธฐํšŒ ์ œ๊ณต
  • Opportunities for stage experience, networking, and global cultural exchange


๐Ÿ’ก ๊ธ์ •์  ์š”์†Œ | Positive Aspects

โœ” ์ƒํ˜ธ ์กด์ค‘ํ•˜๋Š” ๋ถ„์œ„๊ธฐ ์†์—์„œ ๋‹ค์–‘ํ•œ ๋ฌธํ™”๊ถŒ ์ฐธ๊ฐ€์ž๋“ค๊ณผ ๊ต๋ฅ˜ ๊ฐ€๋Šฅ

A supportive atmosphere allowing interaction with participants from diverse cultures



โš  ๊ฐœ์„  ํ•„์š” ์‚ฌํ•ญ | Areas for Improvement


โŒ ์‹์‚ฌ ๋ฐ ์ง€์› ์‹œ์„ค ๋ถ€์กฑ

   → ์ฐธ๊ฐ€์ž ํŽธ์˜ ๊ฐœ์„  ํ•„์š” Lack of meal and support facilities → Need for better participant amenities


โŒ ์‹ฌ์‚ฌ ๊ณผ์ •์˜ ๋ถˆํˆฌ๋ช…์„ฑ

   → ํ‰๊ฐ€ ๊ธฐ์ค€ ๋ช…์‹œ ํ•„์š” Lack of transparency in judging process → Need for clearer evaluation criteria





lll. ๋ถ€์Šค ์ฒดํ—˜ ์ฐธ๊ฐ€์ž 

Booth/Experience Participant Feedback


๐ŸŽช ๋ถ€์Šค ์šด์˜ ๊ฒฝํ—˜ | Booth Experience
  • ์ ‘๊ทผ์„ฑ ๋›ฐ์–ด๋‚˜๊ณ  ๊ณต๊ฐ„์ด ๋„“์–ด์ ธ ํ™œ๋™ ์›ํ™œ
  • Improved accessibility and expanded space for smooth activities


๐Ÿ’ก ๊ธ์ •์  ์š”์†Œ | Positive Aspects

โœ” ์šด์˜์ง„์˜ ์นœ์ ˆํ•œ ์†Œํ†ต → ํ–‰์‚ฌ ์šด์˜ ๋งŒ์กฑ๋„ ์ƒ์Šน

 Friendly communication from organizers → Increased satisfaction with event operations

โœ” ๋‹ค์–‘ํ•œ ๋‹จ์ฒด๊ฐ€ ์•„ํ”„๋ฆฌ์นด๋ฅผ ๊ณตํ†ต๋ถ„๋ชจ๋กœ ํ˜‘๋ ฅ

 Various groups collaborating with Africa as a common theme



โš  ๊ฐœ์„  ํ•„์š” ์‚ฌํ•ญ | Areas for Improvement


โŒ ๋ถ€์Šค ๊ณต๊ฐ„ ํ™•์žฅ ์š”์ฒญ 

    → ์ฐธ๊ฐ€๋น„ ๊ณ ๋ คํ•œ ๊ณต๊ฐ„ ๊ฐœ์„  ํ•„์š”  Request for larger booth spaces → Need for better space allocation based on participation fees


โŒ ์‚ฌ์ „ ์ •๋ณด ์ œ๊ณต ๋ถ€์กฑ

 → ํ–‰์‚ฌ ์šด์˜์˜ ์›ํ™œํ•œ ์ง„ํ–‰ ํ•„์š”  Lack of pre-event information → Need for better accessibility to event details





lV. ์ผ๋ฐ˜ ์ฐธ๊ฐ€์ž

General Attendee Feedback


๐ŸŒ ์ผ๋ฐ˜ ์ฐธ๊ฐ€์ž ๊ฒฝํ—˜ | General Attendee Experience
  • ๋‹ค์–‘ํ•œ ์•„ํ”„๋ฆฌ์นด ๊ตญ๊ฐ€์˜ ๋ฌธํ™”, ์Œ์‹, ์Œ์•…์„ ์ง์ ‘ ๊ฒฝํ—˜ ๊ฐ€๋Šฅ
  • Direct experience of African cultures, food, and music from various countries


๐Ÿ’ก ๊ธ์ •์  ์š”์†Œ | Positive Aspects

โœ” ์•„ํ”„๋ฆฌ์นด์— ๋Œ€ํ•œ ๊ธ์ •์  ์ธ์‹ ํ˜•์„ฑ Created a positive perception of Africa



โš  ๊ฐœ์„  ํ•„์š” ์‚ฌํ•ญ | Areas for Improvement


โŒ ์‚ฌ์ „ ํ™๋ณด ๋ถ€์กฑ

   → ์˜จ๋ผ์ธ ๋ฐ ์˜คํ”„๋ผ์ธ ํ™๋ณด ๊ฐ•ํ™” ํ•„์š” Lack of pre-event promotion → Need for stronger online and offline marketing


โŒ ๋ถ€์Šค ๋ฐ ์ด๋ฒคํŠธ ๋ถ€์กฑ

   → ํ”„๋กœ๊ทธ๋žจ ๋‹ค์–‘ํ™” ํ•„์š” Limited booths and events → Need for more diverse programs


โŒ ์Œ์‹ ์˜ต์…˜ ๋ถ€์กฑ

   → ๋‹ค์–‘ํ•œ ๋ฉ”๋‰ด ์ถ”๊ฐ€ ํ•„์š” Limited food options → Need for a greater variety of menu choices




โ–ก ๋ถ™์ž„

- ์ œ 7ํšŒ ์„œ์šธ์•„ํ”„๋ฆฌ์นดํŽ˜์Šคํ‹ฐ๋ฒŒ ๋งŒ์กฑ๋„ ์กฐ์‚ฌ ๋ณด๊ณ